Seize Opportunities!
Through Discovery Driven Growth
Ted Garrison With Rita McGrath
Rita McGrath, a Professor at Columbia Business School in NY, is the world's leading experts on strategy in highly uncertain and volatile environments.Her current clients include F-Secure, Nokia, Microsoft (and its CEO Summit), and General Electric. Her new co-authored book, Discovery Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity (2009) was endorsed by Clayton Christensen and others.
Rita McGrath, a Professor at Columbia Business School in NY, is the world's leading experts on strategy in highly uncertain and volatile environments.Her current clients include F-Secure, Nokia, Microsoft (and its CEO Summit), and General Electric. Her new co-authored book, Discovery Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity (2009) was endorsed by Clayton Christensen and others.